Bibliocloud's Actual Launch

On January 1st this year, I thought "Right, well I'd better lift my head from this here laptop for the first time in years and see if anyone wants to have a conversation with me." See, Bibliocloud's been in development since April 2011 and in that time my entire focus has been on the code and on our few early clients with whom the system has grown up. But now, we're actually launching out of beta mode (on the first day of LBF, if you're going), and so in preparation for this I thought I'd put out a few feelers and see if anyone was interested in finding out more.

And wham! After a handful of emails, just like that I found myself signed up to be a regular contributor to Futurebook, and to Digital Book World, and Bookmachine, and with a host of one-off spots on blogs, with speaking engagements booked at Digital Minds, the OPG Summer Conference, universities and so on. Turns out that Bibliocloud is very interesting to people, and I think it's for a number of reasons.

Firstly, there's an interesting story of personal development. I'm a real-life publisher turned coder. I've done what a lot of people talk about. I'm a living museum exhibit. Well, more like one of those art installation things. Whee, watch me code and pontificate on publishing strategy AT THE SAME TIME!

Being a publisher and a coder gives me a privileged vantage point. I can understand the context on either side of the publishing-programming divide clearer than anyone. People talk about the fascination of the intersection of publishing and digital: I've built my home on that intersection.

Secondly, Bibliocloud is a mature start-up which is doing pretty well, and that's interesting to folk. *I* know why it's doing well, of course: it was born out of a real need. Coders sometimes fall into the trap of writing an app which sounds cool and for which the code is interesting, or novel, or pleasingly challenging. They don't necessarily come at it from the point of view of having a burning business problem to solve. I'm happy to say that Bibliocloud ticks both boxes: born of business necessity and with beautiful, elegant code and (though I say so myself) a staggeringly lovely UX to boot.

All that means that when we do launch Bibliocloud on 14th April 2015 at the London Book Fair, it'll be within the context of what Bibliocloud represents: an example of publishing and programming living together happily. And that's something the industry really needs as many examples of as possible.